“Meet the Merino sheep that grew this”

The Icebreaker t-shirt was quite pricey (around $80) but what I had read made me buy it.

 A “40 days and 40 nights” vow: I wasn’t going to wear it for that long, but for a very long flight it would come in handy.

Also, the label said to type in the unique code to see the Merino sheep that grew the wool (actually the label said “meet”, but I suppose they meant “see”).

However, it isn’t true about being able to wear the shirt for so many days in a row. “Stink” would probably be too strong a word after wearing it for a 13-hour flight with a 3-hour layover, but it isn’t the wonder shirt I’d expected. I’m sure it’s true that the guy wore it for 40 days, but being in a salty and watery environment it was different in his case.

Also, I was highly disappointed after entering the t-shirt’s code. I thought I would see a photo of the actual sheep, but it was a list of farms instead, presumably from one of which my t-shirt’s sheep came.

I am still thinking of filing a complaint about the misleading label. The site clearly states, “Trace your Icebreaker’s origin”. The label should have said the same thing, too, not, “Meet the Merino sheep that grew this”. I was looking forward to it, only to feel that I was badly let down.